Digital Designer
The Designer is part of the function to produce designs for the e-commerce and Marketing teams at AIRR Labs. The position is responsible for delivering effective and engaging, aesthetic, on-brand, and on-strategy creative for websites, web pages, product graphics (including art direction of photography), email promotional creative, email templates, social media graphics, and banner ads.
Our Designers are ideas-led and can apply intelligent, creative thinking to a range of different mediums. The right person needs to ensure that our digital creative product remains leading edge and that the quality of our delivery is upheld. This role reports directly to the Senior Designer.
Responsibilities:
Produce the design and production for websites, product graphics, social media graphics and banners, static and rich banner ads, email campaigns, email templates, and partner campaigns.
Translate product positioning, existing research, and offline/online marketing strategies into effective designs.
Work closely with e-commerce team and internal and external developers to ensure aesthetics also are aligned with usability, accessibility, and web standards.
Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs.
Manage and produce digital design work, including banner sizing and versioning.
Ensure consistency of brand and creative across digital customer touch points.
Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics.
Have an outstanding attention to detail and a keen eye for razor sharp design.
Continually maintain awareness of customer behavior to maximize sales online.
Working on enhancements to the site as well as suggesting new editorial designs.
Offline design as and when required.
Good appreciation of clean, simple, image rich, usable interfaces.
Broaden and enhance knowledge by keeping up to date with digital innovations and competitors.
Being a brand ambassador ensuring that all touch points are protected and are in line with the creative vision.
Be aware and have an interest in all areas of design across beauty, fashion, trends, lifestyle and brands.
Requirements:
Bachelor’s degree in Fine Arts, Visual Arts, Multimedia, or related field
3yrs experience in agency, design studio or in an e-commerce setup
Proficiency in Adobe Creative Suite
Strong portfolio including static, animated, and mobile work samples.
Having experiences in commercial industry or working for beauty brands is a plus.
Ability to build rapport and collaborate with others within the company and externally.
